To develop,
implement, maximise, monitor and evaluate the hotel’s Sales Strategy (goals,
tactics and actions) to achieve and exceed forecasted revenue figures in Rooms,
Food and Beverage, and all other revenue generating departments.
开发制定,执行,并监督酒店的销售策略(目标,战略和行动),从而达到并超越预算的房间收入,餐饮收入以及其他产生利润部门收入的指标。
To ensure Sales
activities are aligned with the Corporate Marketing Strategy, and Hotel Actions
have been implemented where appropriate.
确定酒店进行的销售活动与企业行销策略一致, 在适宜的地方开展酒店行销活动。
To oversee preparation
and update of the Departmental Operations Manuals.
负责准备和更新部门运作守则。
To conduct regular
departmental communications meetings and ensure departmental briefings and
meetings are effective and conducted as necessary.
安排日常部门沟通会议,确保部门会议的有效性而必要性。
To review sales files
and systems to ensure correct booking procedures, including group room and
meeting programme history, contractual agreements, room block analysis, credit
and payment documents, etc.
检查销售文件存档系统,确保正确的预定流程,包括团队以及会议的历史记录,合同合约,房间预留分析,信用和支付凭证文件等等。
To
monitor all hotel associates deliver the brand promise and provide exceptional
guest service at all times, providing positive and constructive feedback as
necessary to the respective Head of Department
监督所有的酒店职员做到传递品牌的承诺,和时时刻刻提供客人卓越的服务。当必要时,提供正面和有建设性的反馈给与各部门主管。
To
ensure Sales associates also provide excellent service to internal customers in
other departments as appropriate.
保证销售人员对其他的部门的内部客人也要提供适当的优质服务。
To
handle all guest and internal customer complaints and inquiries in a courteous
and efficient manner, following through to ensure problems are resolved
satisfactorily.
以礼貌和有效的态度处理所有客人和内部客户的投诉和质询,跟进并确定问题被满意地解决。
To
assist with the preparation of the Annual Business Plan.
协助准备年度销售企化方案。
To
strategically analyse business performance to facilitate accurate and
meaningful forecasting, involving the respective Heads of Department as
appropriate.
与相关部门负责人进行战略业绩分析,从而作出准确有意义的预算。
To
manage all sales strategy, tactics, and action implementations, complying with
the Smart Selling approach, in order to create a strong and disciplined sales
team who achieve their sales goals.
管理所有的销售战略战术行动的执行,依照Smart Selling的方法,建立一个能够完成销售指标的强大而训练有素的销售团队。
To
constantly monitor and evaluate local, national and international market
trends, and the competitor hotels’ sales initiatives, in order to make sure the
hotel’s marketing and sales remain competitive and cutting edge.
为了要确定酒店的市场销售保持竞争的优势,持续的监控和评估地方,国内和国际的市场趋势,以及酒店竞争对手的销售状况。
To
actively participate in weekly yield meetings and monthly strategic meetings,
developing and adjusting sales and pricing strategy.
积极的参加每周收益会议和每月战略计划会议,发展并调整销售价格策略。
To
be aware of community, business, political and social factors that may affect
the hotel’s financial performance.
了解由于政党,商业,政治和社会因素会给酒店财务业绩上的带来的影响。
To
ensure the best use is made of technology including Delphi
or other sales and catering systems, and the data is clean.
确保技术系统的良好使用包括Delphi或其他的销售和餐饮系统,并确保数据是准确的。
To
review and evaluate the effectiveness of selling activities and adjust as
necessary to achieve or exceed the objectives as outlined in the Annual
Marketing Plan.
根据年度市场营销计划,检查与评估出有效的销售活动,并作出必要的调整从而达到或超越我们的目标。
To
make sure Sales associates work in a supportive and flexible manner with other
departments, in a spirit of “We work through Teams”.
确保所有销售部员工要以互相支持和灵活的方式与其他部门合作,发扬团队合作精神。
To
encourage associates to be creative and innovative, challenging and recognising
them for their contribution to the success of the operation.
鼓励员工开拓创新,对他们的业务上的贡献和成绩给予激励和认可。