1. Planning, budgeting and execution of the hotel are advertising campaigns in liaison with the
company’s official advertising agency.
与集团官方广告机构联系，计划、制定并执行酒店的预算和推广活动。
2. Coordination and implementation of communication plan for the hotel activities and
promotions in coordination with various revenue-earning departments in the hotel (i.e. sales,
food and beverage, spa etc.)
与运营部门协调并执行与酒店活动和促销推广计划（如销售，餐饮等）。
3. Development of good relations with the media (print, broadcast, etc.) and implementation of
the hotel’s publicity campaign.
与媒体建立良好的关系（出版物、广播等）并执行酒店的市场宣传活动。
4. Management of a complete, targeted database and direct mail campaigns to promote hotel
business.
管理完善的、有针对性的酒店资料库，并可通过其直接推广酒店生意。
5. Overall supervision of production of hotel printed materials to ensure compliance with Conrad
Standard Guidelines.
全面监督酒店所有印刷产品，以确保与康莱德品牌标准一致。
6. Work with Conrad web marketing to ensure contents of Conrad Hotel pages are updated at all
times.
与康莱德电子商务团队合作，确保康莱德酒店官网的信息及时更新。
7. Monitoring and control of expenses based on approved Sales & Marketing budget.
根据商务部的预算监控开支。
8. Coordination and implementation of various hotels projects in liaison with other hotel
department s and/or outside organizations/ government bureaus.
与酒店其他部门、外界组织以及政府部门联络，以协调并执行酒店方案策划。
9. To ensure press releases are sent to all local & regional newspapers and magazines on all
happenings/ events in the hotel.
及时发布酒店活动新闻稿至各类报纸杂志。
10. To coordinate with all activities concerning publicity in film shooting, photo shooting, interviews by local & overseas media etc.
协助国内外媒体的摄影、摄像和采访。
11. To maintain stock inventory of an updated photo library and press kit.
及时更新图库以及媒体宣传资料。
12. To be responsible for the preparation, planning and executive of the hotel’s public relations
activities plan.
负责酒店公关活动的准备、计划以及执行工作。
13. Maintain update profiles of the hotel’s key personnel.
及时更新公司领导层资料。
14. Regular communication & entertainment with the local press.
与本地媒体保持沟通和宴请。
15. Responsible for coordinating the management of e-commerce.
负责统筹电子商务管理工作。
16. The management reserves the right to change / extend this job description if necessary at any point of time during her / his employment.
如有必要，在员工任职期间，部门有权更改或补充该职位描述。
