Produce the Annual Revenue Plan, Marketing Budgets and Forecasts
制订年度收益计划、市场预算及预测。
Produce Action Plan related to the Revenue Plan to ensure Revenue Plan objectives are achieved
制订与收益计划相关的工作计划,以确保收益计划目标得以实现
Coordinate all methods of maintaining and increasing business volume. This includes advertising, sales promotion, personal selling, publicity, community relations, special sales projects, etc.
协调保持和增加业务量的各种方法,包括广告、促销、个人销售、宣传、社区关系、特别销售项目等。
Increasing average rate
提高平均房价
Increasing overall occupancy
提高整体入住率
Increasing business volume during off-peak periods
提高淡季业务量
Increasing local Food & Beverage and Banquet Sales
增强在当地的餐饮和宴会销售
Enhance the image of the hotel in the local community
提高酒店在当地社区的声望
Reviewing Sales Department and Front Office correspondence files
对销售部和前台的通信文档进行检查
Analyzing guest history and registration card files
对客史档案和登记卡档案进行分析
Analyzing competition's sales/promotion efforts
分析竞争对手的销售和促销工作情况
Manage the development of new products and services
对新产品和服务的开发进行管理
Oversee the development of new marketing strategies
对新市场策略的发展进行监管
Conduct market research
进行市场调研
Maintain good communication with Regional Sales and Marketing personnel and implement corporate initiatives
与区域销售及市场工作人员进行良好沟通并实施公司策略
Works with Human Resources on manpower planning and management needs
和人力资源部一起进行人力规划和管理需求。
Works with Director of Finance in the preparation and management of the Department’s budget
和财务总监一起编制和管理部门预算。
Required Skills –
技能要求
Demonstrated ability to interact with customers, employees and third parties that reflects highly on the hotel, the brand and the Company.
具有代表酒店,品牌和公司与顾客,员工和第三方交往的能力。
Problem solving, reasoning, motivating, organizational and training abilities.
具有解决问题,推理,号召,组织和培训能力
Proficient in the use of Microsoft Office
精通微软办公软件
Good Communication and writing skills
良好的沟通和写作技能
Strong knowledge of the local market and related working experience
熟知当地市场且有相关工作经验
Qualifications –
学历
Bachelor’s degree in Sales, Marketing or related field.
具有营销,市场或相关领域的学士学位。
Experience –
经验
4 years of relevant experience or similar supervisory role, or an equivalent combination of education and work-related experience.
4年相关工作经验或类似的管理经验,或与此相当的教育与工作经验结合的背景。