Increase the Hotels online presence via strategic partnerships, e.g., travel portals, lifestyle sites, etc.
通过门户网站、生活方式网站等战略合作伙伴增加酒店的线上曝光。
Assist hotels in the review and recommendation of potential 3rd-party web listings and partnerships. Follow up on listings, exposure, marketing initiatives.
为酒店通过第三方网站列表和合作伙伴进行回顾及推荐。跟进线上曝光及市场营销计划。
Develop Email Marketing campaigns (The Development of a Hotel EDM)
开展邮件营销活动（酒店电子邮件营销的发展）。
Increase hotel rooms e-marketing opportunities
拓展酒店客房电子营销的机会。
Ensure that e-Direct Marketing campaigns are based on relevant customer segmentation and targeted recipients.
保证各电子直接营销是建立在相关的客户细分及目标受众基础上。
Propose solutions for permission based emailing and e-newsletter strategies, if applicable
如适用，在电子邮件和电子简报策略的基础上提供可行的解决方案。
Keep updated Hotel e-customer database, (For rooms/F&B and Spa), and propose solutions for a better customer information management
保持更新酒店电子客户的信息资料库（客房/餐饮及水疗），并提供更有效的客户信息管理方案。
Optimize the hotel presence on search engines (in different languages).
通过搜索引擎优化酒店的曝光（不同语言）。
Promote the Best Available Rate across all brands
通过各渠道推广酒店的最优房价。
To collect feedback from the Director of Sales & Marketing on competitors promotion, to give advice on the regional and tailor made promotion
收集竞争对手酒店的推广信息及市场销售总监的反馈意见，并对区域的定制推广提供建议。
Actively participate in market segment industry affairs associations, trade show and events to elevate brand profiles. May manage trainings and/or conferences
积极参与行业内的各个领域的事件, 贸易展览以及各类社交活动以提升酒店品牌的知名度.可管理培训或是会议。
Consolidate and develop regular detailed reports on all promotions spend versus the return-on-investment and provide recommendation for the future
针对所有促销巩固发展日常的报告, 分析对应的投资回报率, 并对以后的战略做出建议。
Manage the investigation and evaluation of possible new products, programs, platforms and campaigns that provide strategic representation for the channels including new distribution options for critical emerging markets where solutions may not exist
管理新产品, 新平台以及相关活动可能性的调查评估, 为相关渠道提供战略建议,包括对没有解决方案的重要新型市场提供新的发布渠道选项。
Responsible for managing, executing and sustaining the brand in all web and social environments as well as creating, implementing and maintaining web pages on our websites and all social sites.
管理,执行并维持品牌在所有网站或是社交网站的形象, 建立,实施并维护酒店在官网以及所有第三方网站的信息。
Responsible for providing statistical reporting of internet activity for websites, social media accounts.
负责提供各类网站， 社交媒体帐号的审计报表。
All maintenance of the Hotel web site, including content and updates.
酒店官网的所有维护，包括内容及实时更新。
Manage on-line distribution portals relationship maintenance
维护管理在线电子分销网站。
Audit the hotel information displayed through the Internet operators (Portals, wholesalers, 3rd parties etc).
审核酒店在各类网站的信息(网站, 批发商, 第三方等等)。
Establish goals and deliver measurable increases in visits, conversion, and average order value through optimization of content for Digital Platforms.
建立目标并通过优化电子平台的信息内容来提升网站的访问率,转化率以及每个订单的均价。
Host photography inquiry from outsource, includes film, TV, government promotional films, mini film etc. to increase hotel online presence
接待外部摄影摄像问询，包括电影电视，政府宣传片，微电影等，适时增加酒店线上曝光机会。
Performs other duties as assigned
完成其他指定的工作。
