1、整体负责市场部业务营销工作，达成公司下达的任务指标; 2、根据公司经营目标要求，制定年度销售计划并负责跟进计划执行，对指标达成情况负责; 3、全面负责前期市场拓展工作，筹网络自营、渠道推广、线上线下活动策划宣传、大客户、 青少年户外教育及赛事训练六大板块的营销活动开展; 4、对营销数据做经营分析，实时调整优化营销策略; 5、统筹协调与合作单位关系，确保各营销工作有序开展; 6、营销团队组建及人才培养； 7、推动数字化建设，强化自营平台建设，尝试新媒体推广。 招聘要求： 1、年龄40岁以下，三年以上知名景区、度假区、OTA或体育、旅游类体验产品营销管理管理经验，有快消品(食品/饮料)、化妆品、大型日化商品行业经验; 2、本科以上学历（优秀院校优先），市场营销、法律、经济投资、工商管理等相关专业； 3、互联网思维敏感，擅长互联网技术、媒体、平台的运用，具有青少年户外教育、赛事训练等营销经验者优先; 4、具有良好的抗压能力、心态积极向上，勇于挑战自我； 5、热爱运动，擅长某项体育运动（滑雪优先）; 6、职业精神佳，优秀的整合资源、沟通表达能力、谈判能力、结果导向强； 7、有过大型企业背景实战丰富的工作经验，具有较强的逻辑思维及学习能力，对市场敏锐度高，了解客户需求及拥有可制定产品策略和推广政策的能力。

工作职责： With thousands of hotels in over 100 countries and territories, Hilton offers countless opportunities to delight. From an open door to a welcoming smile and an exceptional experience, we offer the millions of travellers who stay with us every year a welcome they will never forget. In addition to our flagship brand, Hilton Hotels & Resorts, the family of brands includes Waldorf Astoria, LXR, Conrad, Canopy, Curio Collection, DoubleTree, Hilton Garden Inn, Hampton and many others. If you appreciate the impact global travel can have on the world, you may be just the person we are looking for to work as a Hilton Team Member. Because it’s with Hilton where we never forget the reason we‘re here: to delight our guests, Team Members, and owners alike. the Director of Finance is an integral part of the 4D structure within the hotel, providing support and technical expertise to other members of the team. This role is responsible for all accounting and financial requirements for the hotel in an environment of tight control. He / she will provide financial support, advice and expertise to the General Manager and hotel team, with the aim of maximizing value, developing the quality of the Finance function within the hotel. What will I be doing? As the Director of Finance, you will be responsible for performing the following tasks to the highest standards: Financial Accounting & Control: Best practice financial accounting processes in a robust control environment • Overall management of the accounting records and financial reports of the hotel ensuring compliance with company, owner, statutory and fiscal requirements and timetables. • Where applicable the above must include the accounts for Hilton International’s branch or subsidiary. • Ensure that the balance sheet is a fair reflection of the assets and liabilities of the hotel. The balance sheet must be regularly reviewed, and reconciliations performed of all accounts. • Ensure compliance with the Management agreement with Hilton International, and any Owner / Lease agreement. • Maintain a focused system of internal controls, which will provide an effective and efficient control over the hotel assets, liabilities, revenue and costs, ensuring compliance with company policy. • Maintain control over the hotel’s assets, liabilities, income and expenditure on behalf of both the Operator and Owner and provide management, leadership and accountability for the financial performance of the hotel. • Ensure legal and tax compliance and that adequate insurance cover is maintained managing the pension scheme, where applicable, ensuring that adequate accounting, actuarial and legal controls are in place. • Ensure valid permits and licenses have been obtained for such matters as importation, currency transfers and hotel operations （bars, clubs, casinos etc.）. • Take responsibility for the safekeeping and updating of all leases and contracts, which may affect the financial status of the hotel. • Liaise and co－operate with both Internal and External Audit, ensuring that an effective programme of in－hotel audit is in place and that corrective action is promptly taken where required. • Give particular emphasis to ensuring that all revenue is captured, making use of a monthly control checklist and conduct interim self－audits as required. • Develop best practice financial accounting and control procedures, with continuous review and development with the aim of maximizing both impact and efficiency. Management Reporting: Focused, innovative and balanced reporting that stimulates management action • Develop high quality management information and performance measurement that is timely and accurate. Reporting should be thought provoking and action oriented. • Implement reporting that incorporates benchmarking, identification and measurement of key performance indicators, and use of the balanced scorecard. Reporting should not only look to historical performance within the hotel, but also outward and forward. • Ensure corporate reporting is timely and accurate, internally consistent and that, inter alia, Datalink report, Pro－plant system, management reports, trends of operation reports, incremental conversion reports, profit and loss statements, balance sheets and cash flow reports reconcile to the trial balance. Maintain proof of such reconciliations which are conducted each month. Business Support: Provision of the highest standards of financial and commercial support to the Business • Support and advice on financial and commercial matters to the General Manager and to the hotel team, including the interpretation of financial data. • Review management information for the hotel and make proposals for the General Manager for value added initiatives. Where appropriate, play the “Devil’s Advocate” to challenge practices and proposals. • Provide financial and commercial skills to support business development initiatives, major pricing decisions and other commercial decision－making. Information Technology & Systems: Optimize the use of I.T. within the finance department to improve efficiency and information • With Project Managers, support the implementation of financial systems in the hotel. • With the ISM ensure proper use and maintenance of financial systems, including adequate security and back up procedures. • Act as the guardian of the integrity of data flowing into the accounting system, ensuring that the control process is sound in systems that interface directly or indirectly with the accounting system. • Work with colleagues to ensure that errors are corrected at source and processes amended as required to eliminate rather than correct errors. • Continually develop the usage of financial systems in order to ensure highest levels of management reporting, processing and staffing efficiency and thereby return on investment. Investment Optimizing returns on capital investment • Utilize project evaluation techniques to assist in directing investment to those projects which optimize returns both for the individual project and the enterprise as a whole. • Prepare annual capital plan and direct implementation of this plan, ensuring funding and necessary buying （e.g. Owners） are in place so that the note can be kept at the highest possible standard. • Prepare and review the AFE, ensuring financial accuracy and sound commercial and business judgment is applied to the process, and that authorization is obtained prior to commitment of the hotel to expenditure. • Perform post investment audit on major capital investments, communicating results of post investment reviews within the Management team and ensures actions are taken to learn from such results and maximize returns. • Ensure compliance with HI capital policy, maintaining proper control and recording of project spends. • Where applicable, prepare review and be involved in the production of financials for new developments and acquisitions. Looking Ahead: Operating against meaningful strategic plans and budgets with accurate forecasting • Take a support role to the General Manager in hotel strategic planning, with particular emphasis on Master－Planning and “thinking outside the box” to identify value opportunities. • Manage the formulation, review and approval process for budgeting within the hotel. • Ensure a regular cycle of forecasting takes place within the hotel with content and detail appropriate to the needs of the operation. • Provides alerts to Senior Management and to Area Office via regular forecasts, outlook reports or via ad－hoc reporting concerning positive or negative trends in the business. • Work with colleagues and the General Manager to ensure consistency and accuracy of communication regarding future trends in the business. Avoid surprises. Investment in People: Ensuring the best person in each job, in an environment of continuous development • Recruit and retain the best people for the job, especially at Assistant Controller level, making use of succession planning to develop and replace individuals effectively. • Establish and maintain good employee relations within the Finance department. • Aim to maximize efficiency in the accounting department and optimum staffing levels. • Recognize that a highly organized Accounts office is often a sign of an efficient department. • Develop the effectiveness of the hotel finance function through the ongoing training and development of the team. • Lead and motivate the team to high levels of performance. • Ensure that you manage to specific measurable objectives, giving regular feedback including appraisals. • Both the Director of Finance and Assistant Financial Controller should have a personal development plan. • Provide training to enhance the financial skills of the Management Team as a whole, utilizing tools such as Hilton University and Hilton LEXUE. Cash & Working Capital: Optimize cash position in an environment of tight control Cost Management: Support the operation to optimize efficiency of the cost base 任职资格： What are we looking for? To successfully fill this role, you should maintain the attitude, behaviours, skills, and values that follow: • University qualification and above. • Finance / Accounting major and certified, e.g. ACCA/ CPA. • 5 year in hotel accounting with at least 2 years in similar position with an international hotel. • Fluent in oral and written English to meet business needs. • Possess system skills in OnQ, Check SCM, SUN, OPERA / OnQ PMS, MICROS, HRLINK, • Proficient in Microsoft Windows, Word, Excel and PowerPoint. What will it be like to work for Hilton? Hilton is the leading global hospitality company, spanning the lodging sector from luxurious full－service hotels and resorts to extended－stay suites and mid－priced hotels. For nearly a century, Hilton has offered business and leisure travelers the finest in accommodations, service, amenities and value. Hilton is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Our vision to fill the earth with the light and warmth of hospitality unites us as a team to create remarkable hospitality experiences around the world every day. And our amazing Team Members are at the heart of it all！

工作职责： Key Responsibilities: Strategic Planning & Execution:  Develop and implement short and long－term strategic plans to achieve the hotel’s revenue and profitability targets.  Identify and seize business opportunities by conducting market research, analyzing trends, and monitoring competitor activity.  Develop and execute marketing strategies and promotional campaigns to maximize brand awareness and market share.  Set pricing strategies and sales targets to optimize revenue generation.  Monitor and evaluate the effectiveness of marketing initiatives and adjust strategies as needed  Actively use Hilton’s sales tools and resources to deepen the understanding of customer patterns and assist in developing relevant products and packages Business Acumen:  Develop and implement sales strategies to Optimize occupancy and rate across all market segments.  Identify and pursue new business opportunities and build relationships with key clients and industry partners.  Analyze market data and trends to optimize revenue management strategies and pricing decisions.  Monitor and report on sales performance against targets and develop action plans to address any gaps. Communication & Collaboration:  Foster effective communication and collaboration across all departments to ensure a seamless guest experience and maximize sales opportunities.  Collaborate efficiently with Revenue Management Consolidated Center （RMCC） to create high value for hotel performance.  Build strong relationships with internal stakeholders and external partners to support the hotel’s business objectives.  Represent the hotel at industry events and conferences to promote the brand and build awareness.  Communicate effectively with senior management and provide regular reports on business performance and strategic initiatives. Leadership & Team Management:  Build, manage, motivate, and empower a high－performing team to achieve business objectives.  Provide clear direction, set expectations, and delegate responsibilities effectively.  Foster a collaborative and inclusive work environment that encourages innovation and continuous improvement.  Conduct performance evaluations, provide constructive feedback, and support the professional development of team members.  Ensure compliance with company policies and procedures. Continuous Improvement & Innovation:  Stay informed about industry trends, best practices, and emerging technologies.  Identify opportunities for process improvement and implement innovative solutions to drive efficiency and enhance the guest experience.  Continuously evaluate the effectiveness of marketing and sales strategies and adjust as needed to achieve business goals. 任职资格：  Bachelor’s degree and above.  Passion for the hospitality industry, and Customer－centric mindset.  A minimum of 5－8 years of experience in commercials, with at least 2－3 years in the commercial leadership role such as Commercial Manager or Commercial Director.  Experience with relevant systems and technologies, this includes of Delphi system, revenue management systems, CRM software, booking engines, and other relevant tools.  Advance business capability, include strategic thinking and planning, business acumen, Leadership management, influence and communication skill, Adaptability and resilience.  Fluent in written and spoken English

岗位职责： 1、独立搭建完善的培训体系，涵盖营运标准、服务流程、技能提升等模块，制定培训计划； 2、设计培训周期，晋升通道及结业考核机制，包括培训设计，考核标准制定，结业转化方案； 3、设计并实施培训计划，确保培训目标的实现，包括课程开发、讲师协调、培训组织及结业转化； 4、追踪培训成效，迭代优化课程内容及培训方式。 岗位要求： 1、有培训体系搭建的经历，主导过从0到1构建或优化培训体系的经验，商学院搭建经验； 2、餐饮行业培训经验，成功开展培训项目，有丰富培训项目管理经验，能有效组织协调资源，保障项目落地并达成目的； 3、具备独立设计并实施培训项目的能力，擅长课程开发与授课； 4、通过数据评估培训效果，不断优化培训体系； 5、对培训体系建设和人才培养高度负责，严谨对待每个环节，确保培训质量。

1.制定集团品牌营销战略规划，统筹线上线下全渠道营销活动，实现品牌声量与业绩双增长。 2.开展竞品调研与行业分析，打造差异化爆品营销方案，提升品牌市场竞争力。 3.整合全域资源，联动全国门店落地营销闭环，拓展异业合作与品牌联名。 4.搭建并管理品牌视觉体系，统筹设计团队与物料输出，统一品牌视觉形象。 5.运营新媒体矩阵，搭建达人合作体系，借势热点内容提升品牌传播力。 6.负责小程序私域全链路运营，通过会员体系与用户运营提升留存、复购与转化。 7.统筹电商直播与门店矩阵号运营，搭建自播体系，拉动直播 GMV 与门店引流。 8.搭建并管理行销团队，建立数据复盘机制，持续优化营销策略，保障经营目标达成。

工作职责： This role is responsible for revenue strategy execution and small group management for assigned hotels to achieve annual revenue targets. Deeply participant in RMH projects and processes, set behavioral standards as a role model, explore and develop personal leadership potential, and deliver professional, high－quality revenue support to assigned hotels. Your day to day 1. Team Basic Management and Member Empowerment • Lead small group in daily work, decompose team work objectives, clarify individual responsibility boundaries, supervise work progress and quality, ensuring the team efficiently achieves annual revenue targets. • Set examples by practicing group values and work standards, guide team members to standardize work processes, improve professional skills. • Participate in team talent development, in new employee coaching, skills training, and performance feedback. • Create a positive team, collaborative team atmosphere, promote knowledge sharing and mutual cooperation. 2. Revenue Strategy Execution and Hotel Support • Utilize rich revenue management experience to assist in developing and precisely executing revenue strategies for assigned hotels, covering pricing optimization, inventory dynamic management, and channel performance control. • Deeply participate in key stages of RMH projects and processes, including data collection, analysis, solution implementation, and effect tracking. • Hold revenue meetings with assigned hotels, review booking forecasts for the next three months, dynamically adjust SBRP. • Monitor booking pace, denied and regretted business, analyze historical data and current booking data to identify demand cycles. • Assist hotels in optimizing GRS system settings, real－time monitor competitor pricing and market dynamics. • Ensure assigned hotels strictly comply with SBRP rules and standard processes. 3. Data Insights and Strategy Optimization • Regularly analyze revenue data of assigned hotels （RevPAR, RGI, channel contribution, etc.）, identify performance highlights and gaps. • Monitor group booking and OTA channel performance, assist hotels in analyzing root causes of channel performance differences. • Participate in the development of annual Strategic Business and Revenue Plan, assist in completing full－year revenue re－forecast and next year budget preparation. 4. Cross－Function Utilization • Maintain close and efficient communication with hotel management （General Managers, Directors of Sales and Marketing, etc.）. • Cooperate with RMH Director in cross－departmental （Commercial Performance, Operations, etc.） collaboration. • Ensure revenue strategies align with group overall business objectives. 任职资格： What we need from you ● Bachelor degree or equivalent degree in Marketing, Business or Commerce ● Managing regional/ multi－property commercial performance in a recognized international hotel company ● Experience with multi－brand entity preferred. ● Good understanding on the capability of hotel and distribution systems ● Good understanding on Hong Kong, Macau and Taiwan market ● Ability to analyze, interpret and extract trends from data ● Establishes goals and objectives and sets performance targets ● A strong leader, able to act as a role model

1.对企业现有业务流程进行梳理、诊断，制定相应的优化方案及执行计划，落地流程的调整。 2.对企业业务流程进行定位，规划、搭建、推广、运营、优化，持续推动业务-流程-组织间的良性运转。 3.在关键业务领域导入流程思维，形成匹配需求的流程设计、工具表单模板，推动跨部门协作的有效运转。 4.推动流程绩效目标实现，通过流程数字化的落地，实现流程型组织的建设和提效。 5.对重大业务/公司级项目或项目群进行规划，制定推动策略，推动项目端到端交付。 6.负责对项目/项目群的进度、风险、质量、成本、变更等内容进行协同管理。 7.对项目流程实现持续的推广、运营、优化，在关键业务领域导入具有强落地性的项目方法论。 8.对项目流程全周期进行健康度分析及问题洞察，制定并执行系统性的优化改改进方案。

工作职责： 1. 负责项目立项会议管理，包括立项报告的审核、初终审会的组织以及相关沟通事宜 2. 负责发展签约合同的审核管理，包括项目签约信息整理、合同审批及数据统计等。 3. 参与项目周期统筹管理，包括拓建系统的项目审核、流程管理等工作。 4. 参与跨部门沟通及综合行政支持工作。 任职资格要求 1、 本科及以上学历，酒店管理、旅游管理、工商管理等相关专业优先。 2、 3-5年以上相关工作经验，如拥有至少1年以上酒店咨询项目经验佳。 3、 具备扎实的行业基础知识和广泛的酒店市场理解，能够快速收集、整合多维度数据，具备良好的PPT及EXCEL撰写能力。  4、 具备良好的口头表达和组织能力，能够高效对接各事业部发展、品牌、运营等团队，推动工作落地。 5、持续关注行业趋势与创新动态，具备快速学习新政策、新工具、新模式的能力。

The Revenue Manager is responsible for the total reservations and revenue operations of Stey properties. The position will ensure the maximization of revenue for all aspects of the operation. Furthermore, all reservations related tasks will be handled and the Revenue Manager will oversee both Hotel and Long Stay Tenant revenues and all contracting aspects. Candidates should be familiar and fluent in major hotel revenue management technology platforms, as a significant part of the job will beinteracting with Stey’s digital development team, sharing knowledge to optimize Stey’s own revenue management platform, which is currently in development. Stey is a fast growing operation, but our limited property count in China (currently three properties) means that the Revenue Manager will also assume responsibilities for distribution and OTA channel management, including liaising with Stey’s digital team to identify and troubleshoot any issues with OTA integrations and listings. In essence the role will: • Implement revenue management operations, procedures, and best practices. • Identify new revenue opportunities. • Provide daily, weekly, and monthly reporting. • Optimize and expand distribution partnerships. • Act as overall business development consultant for each Property/Community Manager. • Act as Revenue Management expert in communication with the Digitalteam. • Challenge and influence properties to improve service level and operational standards. • Embed and support a revenue management culture in all properties. • Visit each property regularly. AVAILABILITY MANAGEMENT • Use yield planners and selling matrix for room sales • Monitor yield system and validate that the yield actions are consistent with both property and market conditions • Maintain a consistent selling strategy across all systems • Proactive availability management, recommending necessary strategy changes • Prepare and recommend future strategies to the Management team COMMERCIAL  AWARENESS • Keep up todate with global, local, and environmental issues impacting Beijing and thehotel • Check competitor strategy on a regular basis reviewing rates andavailability • Managerelationships with comp set staff and RMs to ensure Stey has the best possibleaccess to information on market conditions REVENUE ANALYSIS • Analyzehistorical property performance and pick-up data for use in demand forecastingand strategy • Analyzeyield information to identify potential new business, markets and trends • Maintain arolling three-month outlook and monitor actual versus forecast for planachievement on pick-up, forecasting, etc. • Complete andanalyze the month-end reports • Analyze andsupply data for the preparation of the annual plan (budget) • Identify andanalyze new business opportunities MAINTENANCE OF SYSTEMS & PROCEDURES • Maintainaccuracy of all reservations and other data • Conductquality control checks on all revenue management systems to ensure dataaccuracy • Ensure thatall the rates are loaded on all rate databases • Remain fullyconversant with the uses & applications of all systems relating to revenuemanagement • Ensure allspecial activities are followed up on in a timely manner and results of suchrecorded RESERVATIONS • Handle allbookings in the Stey PMS • Ensureappropriate follow up on bookings • Communicatewith potential Guests and Tenants • Handle allinquiries – Phone, email, WeChat OTHER • Manage all contract and communication for distribution channels • Work closely with each Community Manager in all aspects of property operations. • Provide reports as required by senior management

JOB SUMMARY The Operations Manager leads, oversees, and optimizes the end-to-end daily operations of the SHV Operations department to drive efficiency, ensure business continuity, and meet organizational performance goals. This role is responsible for managing a team of operational staff, implementing process improvements, overseeing logistics and compliance, and collaborating cross-functionally to resolve complex operational challenges. The ideal candidate is a strategic, results-driven leader with a track record of streamlining workflows, fostering team productivity, and upholding operational excellence in a fast-paced environment. KEY RESPONSIBILITIES 1. Team Leadership & Operational Oversight ·       Lead, mentor, and manage a team of Operate third-party support staff, including setting performance goals, conducting regular feedback sessions, and driving professional development. ·       Oversee the execution of daily operational tasks (inventory management, supply/equipment maintenance, task prioritization) to ensure 100% business continuity and minimize disruptions. ·       Delegate workload effectively across the team, monitor task progress, and ensure adherence to efficiency and accuracy standards. 2. Process Strategy & Improvement ·       Identify systemic inefficiencies in workflows, logistics, and operational systems; design and implement scalable process improvements to reduce costs, enhance productivity, and optimize resource allocation. ·       Lead the rollout of new operational procedures, best practices, and tools (e.g., ERP/CRM updates); train the team on changes and ensure consistent adoption. ·       Maintain a centralized repository of operational records, documentation, and SOPs (Standard Operating Procedures); regularly review and update materials to reflect process changes. 3. Logistics & Cross-Functional Coordination ·       Oversee end-to-end logistics management, including scheduling, dispatching, and tracking of shipments or service deliveries; resolve delays or issues with vendors, suppliers, and carriers. ·       Serve as the primary liaison between SHV Operations and cross-functional teams (Supply Chain, Customer Service, IT, Facility Management) to align operational priorities and resolve escalated issues. ·       Manage vendor/supplier relationships, including performance evaluation, contract compliance, and negotiation of terms to ensure timely, cost-effective delivery of goods/services. ·       Oversee facility management tasks (e.g., preventive maintenance, safety inspections, space allocation) to maintain a safe, functional work environment. 4. Compliance, Reporting & Risk Management ·       Ensure the department’s strict adherence to company policies, industry regulations, and safety standards; conduct regular audits, inspections, and risk assessments to identify gaps and implement corrective actions. ·       Develop, analyze, and present high-level operational reports to the Director of Operations (e.g., monthly performance metrics, incident summaries, cost trends, process improvement outcomes). ·       Lead responses to operational incidents (e.g., supply shortages, shipment failures); investigate root causes, implement preventive measures, and escalate critical risks to senior leadership. 5. Departmental Strategy & Support ·       Collaborate with the Director of Operations to develop short- and long-term operational strategies aligned with organizational goals (e.g., scaling operations, reducing costs, improving customer satisfaction). ·       Address complex internal/external inquiries related to operations; serve as the escalation point for high-priority issues from staff, stakeholders, or clients. ·       Manage the operational budget, including tracking expenses, identifying cost-saving opportunities, and ensuring resources are allocated to high-impact areas. SKILLS AND QUALIFICATIONS REQUIRED  ·       Education: Bachelor’s degree in Business Administration, Operations Management, Logistics, ·       Experience: 3–5 years of progressive operations experience, including 1–2 years in a supervisory or managerial role (team leadership experience non-negotiable). Industry-specific experience (e.g., retail, manufacturing, logistics) in SHV is a strong plus. Technical Skills: ·       Advanced proficiency in MS Office Suite (Excel for data analysis, PowerPoint for reporting, Word for documentation). ·       Demonstrated experience with ERP systems (e.g., SAP, Oracle) and/or CRM software (e.g., Salesforce); ability to leverage these tools to streamline operations. ·       Familiarity with inventory management systems and operational reporting tools. Soft Skills: ·       Strong leadership and team management abilities—proven track record of motivating teams to meet/exceed performance metrics. ·       Excellent strategic thinking and problem-solving skills; ability to balance day-to-day operations with long-term process improvement. ·       Exceptional English written and verbal communication; ability to collaborate effectively with cross-functional teams and present data to senior leadership. ·       Strong organizational skills, time management, and the ability to prioritize multiple tasks in a fast-paced, dynamic environment. ·       Adaptability and resilience—ability to navigate change and lead teams through process transitions.

【工作职责】   1、策划公司年度市场工作目标和营销方案，负责编制公司年度、季度、月度营销企划方案，广告策略及广告计划；  2、负责产品策划开发、新品政策推出、新品投放进程跟踪落实；  3、负责开拓市场业务，进行相关的宣传推广，包括管理以及进度的推进，建立公司的市场运作体制；  4、负责制定年度促销活动规划，统筹节庆、主题、季节促销活动方案，并根据不同渠道系统特点制定相应活动。 【任职要求】   1、学历要求：本科及以上，经济管理、市场营销等相关专业优先；  2、经验要求：五年市场营销工作经验，在快速消费品、零售、餐饮行业经验至少2年以上，餐饮知名企业从业背景优先；  3、具严密敏捷的逻辑思维，对品牌、产品、市场推广、营销企划具有出色的规划，统筹开发管理能力；   4、具备较强的文字表达能力、管理能力和沟通协调能力。优秀者薪资面议！  【职位福利】 提供工作餐、带薪年假、五险一金、节日福利、员工团建、弹性工作。

岗位职责： 1.深度调研指定区域文旅市场，分析趋势、识别机会与风险，为业务发展提供决策依据； 2.基于市场洞察，制定并实施富龙四季小镇文旅项目拓展策略、计划及年度目标； 3.搭建并维护区域内政府、景区、酒店等行业资源网络，承接高层及内部合作线索，对接董事长、公司领导及同事提供的各类合作机会和资源线索，对重要伙伴商务接待； 4.开拓区域新文旅合作机会，主导商务谈判、合同签订，完成新项目可行性分析（市场、财务、风险）； 5.响应产品策划需求，筛选对接第三方合作资源，设计合作方案并推进谈判； 6.统筹项目全流程管理，涵盖前端拓展、资源引进、合同审核、落地执行，把控进度、成本与质量； 7.监控项目进展与市场动态，及时调整策略，确保目标达成。 任职要求： 1.旅游管理、市场营销等相关专业本科及以上学历 2.具备至少5年以上文旅项目拓展或相关领域经验，熟悉文旅项目运作流程 3.拥有丰富的政府、景区、城市更新或乡村振兴等领域资源者更具优势 4.具备出色的商务沟通、谈判与合同促成能力。具备较强的市场分析、财务评估和战略决策能力 5.有良好的语言表达能力,以及良好的英语会话和书写能力

【岗位职责】 1、负责酒店业务拓展，开发新客户资源，维护现有客户关系，完成公司制定的销售目标； 2、分析市场趋势及竞争对手动态，制定有效的业务拓展策略，提升市场份额； 3、与潜在客户进行商务谈判，促成合作意向，签订合作协议； 4、定期拜访客户，了解客户需求，提供定制化解决方案，提升客户满意度； 5、协调内部资源，确保项目顺利推进，及时解决客户问题； 6、收集并反馈市场信息，为公司决策提供数据支持； 7、参与行业展会、论坛等活动，扩大公司品牌影响力。 【岗位要求】 1、具备较强的市场敏锐度和商业谈判能力，能够独立开发客户资源； 2、优秀的沟通协调能力，能够与客户及内部团队高效协作； 3、具备较强的抗压能力，适应快节奏工作环境； 4、逻辑清晰，具备良好的数据分析及报告撰写能力； 5、对酒店行业有浓厚兴趣，愿意长期深耕业务拓展领域； 6、有相关行业资源或成功案例者优先考虑。

1. 协助总经理制定营销战略规划，为重大营销决策提供建议和信息支持。 2. 根据酒店发展战略组织制定营销战略规划。 3. 负责组织搜集国内外相关行业政策、竞争对手信息、客户信息等，分析市场发展趋势。 4. 定期、准确向酒店总经理和相关部门提供有关销售情况、费用控制情况、销售收入等信息。 5. 制定年度销售目标和计划，提供酒店销售决策，部署并监督销售计划的执行进展。 6. 组织酒店高层管理人员和其他相关部门确定项目销售定价方案，组织项目销售定价和销售策划  任职资格： 1. 年龄40岁以下，大学本科以上学历。 2. 五年以上品牌饭店管理经验及市场营销经验，尤其擅长AI及新媒体营销战略。

岗位概述 一、石基销售及活动系统实施 •规划与执行： 负责规划、协调和执行石基销售和活动系统的实施。 这包括收集需求、创建项目计划和管理项目团队，以确保在预算内按时实现里程碑。 •沟通与协作： 与技术和非技术利益相关者进行有效沟通。这包括与 IT 团队合作以确保正确实施技术，以及与业务负责人合作以确保项目满足公司的战略目标。 • 培训和支持： 负责为最终用户提供培训和支持。这包括创建用户指南、开展培训课程以及提供持续支持以确保系统得到有效使用。 • 持续改进： 负责系统的持续改进 ，这包括分析系统的有效性并确定需要改进的领域。 二、销售绩效管理 • 监控和分析销售数据，以确定趋势和改进领域。 • 创建销售业绩报告并将其交付给高级管理层。 • 确保遵守公司政策和程序。 三、管理锦江酒店商旅 • 频道管理： 确保锦江酒店商旅提供准确和更新的内容、价格和房态。 • 性能分析： 监控锦江酒店商旅绩效。制定增产策略。与锦江酒店差旅团队进行定期绩效评估。与收益合作，根据市场和客户需求制定和实施成功的费率策略。 • 沟通与协调： 与锦江酒店商旅团队沟通锦江丽笙酒店需求和业务目标。与锦江酒店商旅团队合作关键客户和行业利益相关者建立和维护关系。参加锦江大酒店旅游 销售展览、会议和行业活动。 • 培训和支持 组织培训，教育锦江丽笙酒店如何利用锦江酒店旅游来增加企业业务。 四、完成其它上级分配的任务 任职资格 · 国际联号酒店和酒店集团工作经验优先。 · 在国际酒店担任市场销售总监职位三年以上。 · 具备强大的人际交往能力和领导能力。 · 熟悉市场销售和收益管理。 · 流利的英语书面和口语表达能力。 · 根据业务需求有能力出差

工作职责： What is the job?职位简介 Develop and implement sales and marketing strategies for the hotel to ensure revenue and room night sales goals are achieved, sales and marketing strategies are set, tactical plans are created and implemented, and results are monitored and achieved.   为酒店开发并执行营销战略，确保达成营收与客房销售目标，调整并协助制定营销战略，实施具体行动，监控并完成各项目标。 How is this to be delivered 如何履行职责 Establish and optimize continually way of working for commercial area, including but not limited in Revenue, MICE and Business Development, etc. 建立并不断优化商务团队的工作方式，包括但不仅限于收益板块、会务团队板块及协议公司开发板块等。 Responsible for setting pricing strategies for the hotel all rooms segments, including produce daily selling calendar of best flexible rate and group pricing for let sales team to respond quotation to client as soon as possible. And make necessary changes according to the market situation and hotel business trend for ensuring to maximize hotel room revenue. 负责制定酒店客房的各个渠道定价策略，包括制定散客及团队价格日历以供销售团队进行快速报价相应；并根据市场情况和酒店生意趋势及时进行必要调整，以确保酒店的客房收益最大化。 Assist Director of Sales and Marketing to set up the annual room revenue budget and C&E revenue budget for hotel, and adjust room revenue and C&E revenue forecast based on the market situation and hotel business trend, also assist Director of Sales and Marketing and Director of Food and Beverage to review the rationality of food and beverage revenue budget and forecast, and conduct total revenue budget. 协助市场销售总监制定酒店的年度客房预算，以及根据市场情况和酒店生意趋势调整客房预测；并协助市场销售总监和餐饮总监审核餐饮预算及预测的合理性，统筹全酒店收入板块预算的汇总。 Conduct regular audit for sales and revenue sections. This includes but not limited to sales behavior, team and individual performance and procedure compliance, etc. 针对销售及收益团队的各方面表现进行定期审计；包括并不仅限于销售行为、团队及个人表现及流程合规化等方面。 Conduct the Monthly Revenue Room Meeting and generates reports and analyses data for these meetings, displaying key facts/trends etc., on the revenue room walls. 组织召开月度收益会议，并撰写会议所需的报告和分析材料，在会议室的墙上展示主要数据和趋势等。 Monitor the system usage on daily basis, ensure the data input meets the standard requirement. It includes but not limited Opera PMS system, and Delphi system, etc. And all MICE inquiry bookings input into Delphi system would be checked daily, and take fully control of inquiry status changing. 监管酒店的各系统每日使用情况，确保系统录入的信息符合标准要求；其中包括单不仅限于酒店运营PMS系统，及宴会管理Delphi系统等。其中每日检查会务团队询价的录入情况，并完全管控其在宴会管理Delphi系统的状态变更。 Maximize all revenues for the hotels, including but not limited to Room and Banquet/Catering Revenues. Lead cross functional decision making of all revenue generating departments including Sales and Marketing, Rooms, Catering and Food and Beverage departments. Manage all aspects of competitor intelligence; pricing; management of room inventory, and/or the yield hurdle points; distribution channels, market segment mix; acceptance/denial of major group bookings. 使酒店的所有收益最大化，包括并不仅限于客房和宴会和餐饮收入。领导由所有创收部门参与的跨部门决策工作，这些部门包括销售和市场部、客房部、餐饮服务部。管理竞争情报工作的各个方面；定价；管理可出租客房和收益底线；分销渠道；市场细分组合；接受或拒绝较大团队的预订。 Understand the separate composition of the hotels profitability, and uses this to evaluate business from local accounts and groups so as to provide input to future rate setting and negotiation. 了解酒店分别的效益组成部分，并以此对来自当地客户和群体的业务进行评估，以便为将来的定价和谈判提供数据。 Assist Marketing team to optimize the OTA channels’ performance for the hotel. This includes but not limited to assist for optimizing display content and pictures on OTA channels, improving the OTA quantity score, increasing the hotel exposure and booking conversion ratio and making sure the rate parity on all platforms, etc. 协助营销团队对酒店线上旅行社销售平台的表现进行优化；包括并不仅限于协助优化平台展示内容、提升平台质量分数、提高平台上的酒店曝光率及转化率，并确保各平台之间的价格一致性等。 Monitor and Manage the use of revenue systems for the hotel on a daily basis. This includes the responsibility for any manipulation of the yield hurdle points and monitoring daily inventory balancing by Reservation team where appropriate. 每天对酒店的收入系统的使用情况进行监测和管理，包括负责收益底线的操作和监测预订部进行每日库存平衡的调整。 Using the tools provided （ie IBP） and in compliance with the IHG standards, maintains, updates and shares information of the cluster hotels in the areas of a master calendar of external events, competitor rate intelligence, RevPAR penetration （RGI）, arrival and spending patterns of commercial accounts, denial reports, meeting space allocation, guest capture rates （with the F&B Manager）, Loyalty program penetration both overall and by account （and for bookers）, system contribution and trends in rooms and non－rooms revenues by channel, segment and account. 利用提供的工具（即IBP）并依照洲际酒店集团的规范，以日历的形式对集群酒店的以下信息进行维持、更新和分享：外部活动、竞争对手价格情报、平均可售房收益的渗透率（RGI）、商业客户的抵店和消费习惯、流失报告、会议空间分配、揽客率（与餐饮经理一起）、总体的和按帐户的（对于预订者而言）忠诚度计划渗透率，系统以及通过渠道、细分市场和客户得到的客房或非客房收益的趋势。 Monitor and determine demand periods for function space, rooms and catering of the hotel through an analysis of historical data and current bookings. Responsible for tracking and analyzing of booking pace, group wash, cut off enforcement for groups as well as denied and regretted business. 通过分析历史数据和当前文件，监测并确定酒店的功能厅、客房和餐饮场所的需求周期。负责跟踪和分析场所预订进度和团组取消情况，对团组确认具体使用情况以及客人不承认预订或改变主意的情况进行处理。 Conduct annual revenue management audits with the Regional Revenue Manager for all revenue generating departments. 与收益经理一起对所有创收部门进行年度收益管理审计。 Perform other duties as assigned. 完成其它分配的任务。 Operational Support 运营支持 Provide data analysis support for the cluster hotels operational and commercial departments while making decision. For commercial, provide current status and forecast trending, and give suggestion of development direction. 为集群酒店运营及商务部门的决策提供数据分析支持，针对商务版块分析关注点现状及趋势走向，并提出发展方向的建议。 Provide operational guidance and support for sister hotel leader where required to achieve required results. Support in development and succession planning activities for sister hotel leader and line manager. 根据需要为姐妹酒店领导提供业务指导和支持，以实现目标。支持姐妹酒店有关人才发展及继任计划方面的活动。 Accountability 责任板块 Accountable for the hotel RGI performance, ensure to achieve target. RGI presents the rooms business performance of the hotel within their market competitors. 对酒店的间房收益指数表现负责，确保达到目标值；其体现了酒店在竞争组群中的客房生意表现优劣。 You will be required to report monthly at the review meeting on activities carried out, results achieved and produce future proposals for further improvements. 你需要在月度沟通会议上报告开展的活动和取得的成果，并提出改进建议。 The statements in this job description are intended to describe the essential nature and level of work being performed. They are not intended to be ALL responsibilities or qualifications of the job. 此职位描述所陈述的只是该项工作的核心内容和主要层面，并非所有职责或资历要求。 任职资格： Requirements 职位要求 Bachelor’s degree / higher education qualification / equivalent in hotel management or marketing or related field, and four or more years of experience in a hospitality or hotel revenue management or hotel sales and marketing setting with direct supervisory experience over a revenue / reservation team or sales team. Strong knowledge of local businesses and business trends required. Must speak local language（s）, proficient in English &/or Mandarin. Previous Revenue Management or Pricing experience is preferred. 酒店管理或市场营销或相关专业学士及以上学历或同等学历，4 年及以上服务业或酒店业收益管理或酒店业市场营销或相关工作经验，需具备直接管理收益/预订团队或销售团队经验，需要熟知本地业务及业务趋势。必须掌握本地语言，熟练的英语或者普通话。曾拥从事收入管理或报价工作者优先考虑。 Communication skills are utilized for a significant amount of time when interacting with others; demonstrated ability to interact with customers, employees and third parties that reflects highly on the hotel, the brand and the Company. 拥有在与他人交往时大多数时间所使用的沟通技能；完全代表酒店，品牌和公司与顾客，员工和第三方交往的能力。 Demonstrated knowledge of effective hotel pricing concepts, yield management optimization and selling strategies, and ability to determine which concepts to apply in given market conditions. 拥有有效的酒店报价概念，优化收益管理和销售策略的知识，并具有在给定的市场条件下决定使用哪种概念的能力。 Problem solving, analytical, reasoning, motivating, organizational and training abilities. 具有解决问题，推理，号召，组织和培训能力。

1.学历要求：全日制本科或硕士以上学历工商管理、营销、酒店和 2.工作经验：2年以上万豪酒店背景工作经验，熟练掌握MARSHA预订系统Opera（非常重要不满足条件 请勿投递简历） 3.专业技能 销售技能：具备优秀的销售技能和技巧，善于发掘客户需求。 市场洞察力：对市场营销工作有深刻认知，有较强的市场感知能力，能够敏锐地把握市场动态和趋势。 沟通能力：擅长交际，擅长与不同的人打交道，懂得运用心理学技巧。 客户服务：了解客户需求，掌握服务技能、销售沟通技能，能够为客户呈现良好的酒店介绍及描述。 4.个人素质 领导能力：具备团队监督技能，能够领导和管理销售团队。 工作热情：具备高度的自信心，工作的热情和主动权。 应变能力：具备较强的观察力和应变能力，能够应对各种市场变化。 5.其他要求 语言能力：英语-熟练或良好。CET-4 计算机能力：熟练或精通使用办公软件 熟练掌握MARSHA预订系统Opera 年龄要求：一般要求28-48岁。

核心岗位职能： 一、市场与客户全维度分析 1．建立并维护会员及高端客户数据库； 2．分析会员消费习惯、生活方式、兴趣偏好及背景特征； 3．输出客户分层、画像模型及趋势分析报告。 二、圈层与活动策划支持 1．基于数据洞察策划高端、私密、可控的圈层活动； 2．输出可执行活动方案，移交会籍部实施。 三、集团营销赋能 1．为集团及项目营销提供客户洞察、场景建议及生活方式包装逻辑； 2．支撑项目精准触达与高质量客户转化。 四、品牌与调性管理 管控会所品牌调性、活动内容高度与一致性。 任职要求： 一、教育与经验背景 1、全日制统招本科及以上学历，市场营销、企业管理相关专业优先； 2、12年以上高端会所、奢侈品或酒店行业营销管理经验，其中5年以上部门负责人级管理经历； 3、拥有成功策划和执行高端品牌活动、会员增长项目的完整案例。 二、专业知识与技能 1、精通品牌战略规划、市场调研分析、产品策划及整合营销推广； 2、具备出色的高端客户关系管理、渠道拓展及数据分析和应用能力； 3、拥有出色的战略决策、团队领导及资源整合能力。 三、核心素质 1、具备国际化视野与创新思维，深谙高净值人群需求； 2、出色的商业敏感度与决策能力，能胜任高层管理职责。 四、其他能力 1、粤语、普通话流利，英语可作为工作语言； 2、拥有香港马会等知名私人会所品牌运营或高端活动策划经验； 3、具备大型高端赛事 / 晚宴、品牌联名活动策划执行及媒体公关经验； 4、具备通过数据分析指导营销决策的成功经验，熟悉CRM等客户数据平台的应用； 5、熟练使用设计类工具（如 PS、AI）或具备内容创作、视频剪辑基础。

【岗位职责】 1、协助人力资源总监制定并执行公司人力资源战略规划，确保人力资源政策与公司发展目标一致； 2、负责招聘全流程管理，包括岗位需求分析、招聘渠道拓展、简历筛选、面试安排及录用决策支持； 3、主导员工关系管理，处理员工入职、转正、调动、离职等手续，协调解决员工投诉与劳动争议； 4、完善绩效考核体系，组织绩效考核实施，分析考核结果并提出改进建议； 5、统筹培训与发展工作，根据业务需求设计培训计划并推动落地，提升员工能力与组织效能； 6、优化薪酬福利体系，定期进行市场薪酬调研，确保公司薪酬竞争力； 7、监督人力资源相关制度的执行，确保符合劳动法规及公司政策要求； 8、完成上级交办的其他人力资源专项工作。 【岗位要求】 1、人力资源、管理学或相关专业背景优先，具备扎实的人力资源理论知识； 2、熟悉人力资源六大模块，至少3年以上人力资源相关工作经验，有酒店行业经验者优先； 3、精通劳动法律法规，具备较强的风险防控意识与实操经验； 4、优秀的沟通协调能力，能高效处理跨部门协作及员工关系问题； 5、逻辑清晰，具备数据分析能力，能通过数据驱动人力资源决策； 6、具备较强的抗压能力与执行力，能适应快节奏工作环境； 7、熟练使用Office办公软件及HRM系统，具备信息化管理思维。

We are currently looking for a Director of Sales and Marketing: As a Director of Sales and Marketing, we relyon you to: Oversees the day-to-day sales efforts and is responsible for the overall positioning of the hotel, brand communications and the development of customers for the entire hotel operations including but not limited to Rooms, Events, F&B outlets and Spa. Be responsible for all the hotel Marketing functions, maximizing total hotel revenue market share, and optimization of profit retunes, as well as maintaining a relationship and close coordination between the hotel Marketing Division and Shangri-La International Hotels and Resorts Corporate Marketing team. Establishes and implements training programs to improve performance and effectiveness of Marketing personnel as guided by SLIM; creates a working relationship that emphasizes a high degree of professionalism and openness of inter-department communications and understanding. Personally handles key accounts in each of the hotel’s major contributing market segments. Assists the members of the Sales team and other departments in securing business for all revenue generating centers. Hires qualified candidates for the Marketing division and ensures an efficient and effective organizational structure. Directs and coordinates the activities of the sales, event management, distribution and reservations, on-line marketing, traditional communications and public relations, to maximize generation of overall hotel revenues. Together with the Reservations Manager and Director of Events Management, Revenue Manager, Marketing Services Manager and Director of Communications regularly reviews all available reports and statistics and uses them as basis for developing strategies to address current and anticipated future market conditions. Builds positive working relationships with all divisions/departments of the hotel, ensuring the understanding of Marketing programs and the wants, needs, and expectations of customers / guests. Maintains active communication with and build teamwork amongst sales, events management, on-line marketing and distribution, communications and reservations personnel so as to achieve commitment to the overall Marketing objective of the hotel, and their role in achieving them. We are looking for someone who has: Has good organizational skills Selling and Computer knowledge Communicates with fluency in English as well as the local language Has team management experience. Has experience in Hotel Sales & Marketing Mature and has good logic. Upholds professional values, ethics and integrity at all times

工作职责： Strategic Planning & Execution: ✓ Develop and implement short and long－term strategic plans to achieve the hotel’s revenue and profitability targets. ✓ Identify and seize business opportunities by conducting market research, analyzing trends, and monitoring competitor activity. ✓ Develop and execute marketing strategies and promotional campaigns to maximize brand awareness and market share. ✓ Set pricing strategies and sales targets to optimize revenue generation. ✓ Monitor and evaluate the effectiveness of marketing initiatives and adjust strategies as needed ✓ Actively use Hilton’s sales tools and resources to deepen the understanding of customer patterns and assist in developing relevant products and packages Business Acumen: ✓ Develop and implement sales strategies to Optimize occupancy and rate across all market segments. ✓ Identify and pursue new business opportunities and build relationships with key clients and industry partners. ✓ Analyze market data and trends to optimize revenue management strategies and pricing decisions. ✓ Monitor and report on sales performance against targets and develop action plans to address any gaps. Communication & Collaboration: ✓ Foster effective communication and collaboration across all departments to ensure a seamless guest experience and maximize sales opportunities. ✓ Collaborate efficiently with Revenue Management Consolidated Center （RMCC）to create high value for hotel performance. ✓ Build strong relationships with internal stakeholders and external partners to support the hotel’s business objectives. ✓ Represent the hotel at industry events and conferences to promote the brand and build awareness. ✓ Communicate effectively with senior management and provide regular reports on business performance and strategic initiatives. Leadership & Team Management: ✓ Build, manage, motivate, and empower a high－performing team to achieve business objectives. ✓ Provide clear direction, set expectations, and delegate responsibilities effectively. ✓ Foster a collaborative and inclusive work environment that encourages innovation and continuous improvement. ✓ Conduct performance evaluations, provide constructive feedback, and support the professional development of team members. ✓ Ensure compliance with company policies and procedures. Continuous Improvement & Innovation: ✓ Stay informed about industry trends, best practices, and emerging technologies. ✓ Identify opportunities for process improvement and implement innovative solutions to drive efficiency and enhance the guest experience. ✓ Continuously evaluate the effectiveness of marketing and sales strategies and adjust as needed to achieve business goals. Direct Reports: ✓ Director of Sales ✓ Director of Events ✓ Marcom Manager ✓ Reservation Manager 任职资格： Qualifications: ✓ Bachelor’s degree and above. ✓ Passion for the hospitality industry, and Customer－centric mindset. ✓ A minimum of 5－8 years of experience in commercials, with at least 2－3 years in the commercial leadership role such as Commercial Manager or Commercial Director. ✓ Experience with relevant systems and technologies, this includes of Delphi system, revenue management systems, CRM software, booking engines, and other relevant tools. ✓ Advance business capability, include strategic thinking and planning, business acumen, Leadership management, influence and communication skill, Adaptability and resilience. ✓ Fluent in written and spoken English

岗位JD 一、岗位基本信息岗位名称：酒店集团新媒体营销经理 直接上级：集团市场总监/运营总监 下属岗位：新媒体运营专员、内容策划（可跨城协同） 工作地点：陕西省西安市（集团总部办公） 管辖范围：集团旗下深圳、上海、西安、南京四家门店 薪酬范围：18-35K/月（根据行业经验、管理规模调整）+ 集团营销总提成 + 年度绩效奖金 汇报频率：月度集团营销会议、季度战略复盘会 二、核心岗位职责 （一）集团级营销战略统筹制定集团新媒体营销年度/季度战略规划，统筹深圳、上海、西安、南京四地酒店的平台矩阵（公众号、视频号、抖音、小红书、本地生活平台）运营，对齐集团整体营收目标（客房出租率、餐饮营收、会务预订量）与单店业绩指标。结合四地城市消费特性、淡旺季差异、门店核心优势（如西安文旅属性、上海商务属性、深圳亲子特色、南京度假定位），拆解区域化营销目标，输出差异化运营策略与执行方案。统筹集团级节日营销（春节、国庆、中秋等）、主题活动（品牌联动、跨城套餐、会员日），协调四地门店资源联动，打造集团品牌IP与爆款营销事件。 （二）多门店运营管控与协同负责四地门店新媒体内容审核、发布节奏把控、粉丝互动督导，统一品牌调性的同时，支持单店个性化内容输出（如本地探店、区域活动）。监测四地门店各平台数据（曝光量、互动率、转化率、核销率、复购率），建立集团新媒体数据看板，定期输出跨城运营复盘报告，针对性优化单店与集团整体策略。协同四地门店前厅、销售、餐饮部门，明确各店产品卖点，推动营销活动落地（跨城套餐核销、本地客户引流、会员体系联动），解决区域运营协同问题。 （三）资源整合与渠道拓展搭建集团级外部资源矩阵，对接四地本地生活达人、MCN机构、平台运营、行业KOL/KOC，洽谈跨城推广、单店探店、直播专场等合作，降低单店营销成本。统筹集团付费投放策略，合理分配投放预算至四地门店，优化抖音/小红书信息流、本地生活团购等投放ROI，实现对标获客。建立集团私域运营体系，统筹四地门店社群搭建、会员维护、福利发放，推动跨城客户复购与品牌忠诚度提升。 （四）团队管理与品牌维护搭建集团新媒体营销团队，明确岗位职责与考核标准，组织跨城运营技能培训（内容创作、直播技巧、投放优化），激发团队执行力与创造力。对集团新媒体营销业绩负责，达成既定的获客目标、核销目标与营收贡献目标，控制营销成本在集团预算范围内。维护集团品牌形象，统筹四地门店舆情监测与负面反馈处理，确保营销推广符合品牌调性，积累长期品牌价值。 三、任职要求 （一）硬性要求学历：本科及以上学历，市场营销、广告学、新媒体、酒店管理相关专业优先。经验：4年以上新媒体营销工作经验，其中2年以上酒店/文旅集团或多门店连锁品牌新媒体管理经验，熟悉跨城市营销运营逻辑，有深圳、上海、西安、南京任一城市酒店营销经验者加分。 技能：精通抖音、小红书、视频号、美团/大众点评等主流平台运营规则与流量玩法，有成功的跨城爆款内容打造、直播带货或付费投放案例（需提供数据佐证）。具备扎实的数据分析能力，能通过数据拆解跨城运营问题、优化区域化策略；熟练使用PS、PR、剪映等设计剪辑工具，或能指导团队完成视觉输出。擅长文案撰写与内容策划，能独立输出集团级活动方案、短视频脚本、推文等内容，具备跨城市资源整合与谈判能力。其他：能接受不定期跨城出差（深圳、上海、南京门店巡检与协同），适应快节奏工作环境。 （二）核心素质 1.战略思维：具备集团级营销全局观，能平衡单店业绩与集团品牌发展，制定可落地的跨城运营策略。 2.资源整合：擅长对接四地内外部资源，具备优秀的跨部门、跨城市沟通协调能力与团队管理能力。 3.市场敏感度：能快速捕捉不同城市消费趋势、热点话题与用户需求，灵活调整区域化营销策略。4.抗压与解决问题能力：能承受集团业绩目标压力，应对跨城运营中的突发情况（如流量波动、舆情危机、门店协同问题），高效解决问题。 5.结果导向：以营收转化为核心目标，拒绝无效流量，具备极强的目标感与执行力，对跨城营销结果负责。 四、薪酬福利 1.基础福利：五险一金、带薪年假、节日福利、员工餐、员工住宿（集团提供）、交通补贴、通讯补贴、出差补贴。 2.绩效奖励：集团营销总提成、爆款内容奖金、年度评优奖金、跨城运营达标奖金。 3.成长福利：行业高端培训、技能提升课程、晋升通道（新媒体总监→集团市场总监）、集团内部轮岗机会。 4.其他福利：集团旗下四家酒店住宿折扣、餐饮折扣、员工团建、年度体检。 五、招聘说明 1.简历投递：请附带过往集团级或多门店新媒体营销案例（如跨城爆款内容链接、直播数据、营收增长成果、跨城活动方案）。 2.面试流程：初面（集团HR）→ 复面（集团市场总监）→ 终面（集团总经理）→ 跨城营销案例实操考核。 3.到岗时间：期望1-2个月内到岗，优秀者可协商

【岗位职责】 1、负责酒店日常收入审核工作，确保收入数据的准确性和完整性； 2、核对各类收入报表，包括客房收入、餐饮收入、其他服务收入等，确保账实相符； 3、定期编制收入分析报告，协助管理层了解经营状况； 4、处理与收入相关的账务调整和异常情况，确保财务记录的合规性； 5、协助完成月末、季末和年末的财务结账工作，确保收入相关账目按时完成； 6、配合内外部审计工作，提供所需资料并解答相关问题； 7、完成上级交办的其他财务相关工作。 【岗位要求】 1、具备基本的财务或会计知识，熟悉收入核算流程者优先； 2、工作细致认真，责任心强，能够独立完成数据核对与分析； 3、具备良好的沟通能力，能够与各部门协作完成收入审核工作； 4、熟练使用办公软件，尤其是Excel，能够处理基础数据分析和报表制作； 5、能够适应酒店行业的工作节奏，具备一定的抗压能力；

主要职责： 1. 负责推动收益策略，并落实到下属酒店，确保保利商旅酒店整体经营计划和目标的顺利实施； 2. 负责制定保利商旅酒店各项收益管理标准、规范、流程与管理要求； 3. 根据公司业务发展需要，不断开发、完善收益管理体系、收益管理工具等； 4. 监督和指导下属酒店的收益管理工作，培养下属酒店收益管理理念及方式方法，持续提升经营收益水平； 5. 与市场、运营、财务等职能部门配合，通过有效地分析和报告支撑酒店营收和运营策略； 6. 组织召开季度收益会议，通过分析各酒店数据及各地市场发展趋势，对当前数据进行回顾，及下季度各酒店情况进行针对性建议； 7. 分析下属酒店收益数据及报告，并予以及时反馈。根据各项数据表现，分析注意事项并反馈给酒店； 8. 定期组织和召开收益管理相关课程培训，提高各酒店收益相关专业技能； 9. 了解各酒店收益的组成部分，并以此对各区域细分市场进行评估，以便为将来的定价和谈判提供数据； 10. 监测各区域竞争对手对所有细分市场的定价，了解当地市场动态和需求群体，并就酒店的定价和市场综合策略向各区域酒店市场销售总监提供适当的建议； 11. 监管各酒店所有销售渠道，负责确保酒店集团价格一致性原则，并按照酒店管理公司价格策略管理规定对直销及分销渠道进行管理； 12. 为各酒店年度预算提供所有与业务相关的专业建议，代表保利商旅酒店审核下属酒店年度预算方案； 13. 协助市场营销总监与总会计师编制和管理部门预算； 14. 负责保利商旅酒店内部及下属各酒店收益团队建设和高潜质人才的培养，不断提升团队管理水平。 工作要求： 1. 大学本科市场营销或工商管理等相关专业 2. 熟悉酒店行业的运作模式 3. 有同级或以上酒店收益经理5年以上管理经验 4. 或具备酒管公司收益经理2-3年以上管理经验 5. 熟练使用各种办公软件、酒店运营系统 6. 熟悉酒店市场销售、预订等操作程序 7.具有一定的英语沟通水平