FINANCIAL RETURNS ·        Support the BusinessDevelopment team in the validation of the potential of assigned accounts andcreate account plans as per the IHG hotels Business Development standardoperating procedures ·        Grow assigned accounts to meetfixed goals and maximise profitability ·        Support the BusinessDevelopment team in gathering information on current and prospective clients /contacts to generate incremental business ·        Maintain effective control ofsales expenses PEOPLE ·        Use both account interactionand publicly available tools to monitor competitors' activities as it relatesto both the hotel and the portfolio of accounts and share relevant informationwith key stakeholders in line with hotel procedures ·        Provide feedback to managementon changing market conditions, including competition and market trends ·        Involve Sales Executive or SalesManager where appropriate on sales calls and sales meetings ·        Communicate to his/her superiorany issues encountered and other relevant information ·        Attend and participate intraining sessions, daily briefings and other meetings as required GUEST EXPERIENCE ·        Network within one’s portfolioof accounts to build relationships with key decision makers and other relevantstaff ·        Support Sales Executive inconducting client meetings as well as planning and coordinating siteintroduction tours and inspections ·        Handle and manage clients’queries or issues ·        Be proactive and responsiblefor the follow up of new sales leads to enhance guest experience ·        Develop and maintain contactwith business generators (MICE Planner; travel agents; etc.) RESPONSIBLE BUSINESS ·        Ensure accurate and timelyupdating of an accurate record of all relevant activities in the provided SalesSystem (i.e. Delphi; Opera; etc.) for future reference and control purposes ·        Update Account and Contactprofiles, attach Account plans, ensure ‘live’ information for action ·        Develop awareness andreputation of the hotel and the brand in the local community. Perform other duties as assigned.